May
Why Home Staging Works
by Derek Weeks - Denver RealtorPublished in: Denver Home Sellers
The setting is Denver, Colorado, and you need to sell your home. Real estate analysts will tell you that it’s all about location. And though this is an undisputable fact, there are more factors that contribute to the quick sale of your home, and maximization of profit. One of these is home staging.
What is home staging?
Home staging is the art of making properties look lived-in. With stagers concentrating on proper furniture placement, and appropriate decor, it serves to beautify and enhance. There are many occasions where people will move out of their homes before they are sold, and in these cases, a home staging might be in order.
Why is home staging important?
Empty homes can take twice as long to sell. And homes that are on the market for too long can lose the spark of public interest. People might ask, “Why has this house been on the market for so long? What is wrong with it?” even when there may be absolutely nothing wrong besides bad aesthetics, or absence of character. When a potential buyer walks through your property, they might have a hard time visualizing where to put their furniture. They are looking at empty walls, within empty rooms. Without the distraction of a well thought out and beautiful decor, they are open to focus on flaws that they might have ignored otherwise, like carpet color, or an odd shaped room.
Decor can make or break a room. Just as we dress ourselves to hide flaws, and accentuate our positive attributes, we need to do the same for rooms and outdoor living areas. Not only does it serve to minimize problem areas, but it can create a psychological and emotional stamp on our potential buyers.
With Denver being notorious for cold winter’s, it would be wise to play up and accentuate a fireplace. Comfortable seating placements can create images of family gatherings, which in turn can instill feelings of warmth and safeness. A stark and cold bedroom can transform into a romantic get-away. And a small boring office space can become a safe haven.
In maximizing the profit from a completed home sale, and easing the stress of selling by cutting your property’s time on the market in half, home staging can do more than just pay for itself. It is well worth the cost and effort.








